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Guarantee the quality of live fish, reduce 90% of the transport loss, so that farmers earn 3-4 yuan per catty, the integration of supply, production and marketing platform is being realized!

Aquatic products trading prices fluctuate greatly, the same month, the same week and even the same day are different. Taking California perch and snakehead as examples, the average price of California perch in the last seven weeks was 18.8 yuan/jin, and the lowest was 16.3 yuan/jin; The average price of black fish in recent seven weeks is 9.9 yuan/jin and 8.1 yuan/jin, which makes it difficult for farmers or distributors to gRASp the delivery time.



Farmers can not control the change of the market, when selling fish may be depressed; In addition, the circulation, storage efficiency and benefits from the starting point to the point of consumption cannot be controlled and integrated. From the aquaculture production area to the market, the intermediate loss is as high as 30%, and the distributor will pass this part of consumption on to the consumer. The price for consumers to eat fish is high, but the quality does not improve, and naturally they will be dissatisfied with the industry, affecting the sustainable development of the industry. A new type of operation mode that can reduce cost and improve efficiency has become an urgent need for aquatic practitioners.



The chairman of aquatic Science and Technology Co., LTD believes that the producer and the consumer should be two interdependent parties, and it is necessary to start from the middle link to solve the contradiction between them. The "integrated platform for supply, production and marketing" that the branch is doing to build a breeding market model is aimed at this, providing a focal point for producers and consumers, opening up the industrial chain, and promoting the transformation and development of the industry.



Market operation mode



1, circulating water clean fish warehouse

The construction of live fish production base is the most important part in the whole operation of the model. In the breeding base, set up the circulating water clean fish (hanging water) warehouse, carry on the pre-treatment, enhance the living fish constitution. The temperature control system of the net fish warehouse can gradually reduce the water temperature to avoid the death caused by stress caused by rapid cooling during transportation. Meanwhile, the aquatic products can be kept fresh, safe and of high quality by lifting water.



2. Temporary storage of circulating water

The temporary storage warehouse of circulating water is set near the consumption place for temporary breeding, transfer and transportation of aquatic products, and can be supplied to the market at any time to stabilize the market price.



3. Circulating water fish storage warehouse (distribution system)

After the circulation water fish storage warehouse, the aquatic products have changed from a single regional variety and brand to a national variety and brand. They are strictly classified, cooperate with the distribution system, and supply on time and on demand. Farmers can supply the fish to supermarkets or retail, deciding when and at what price they want to sell their fish.


Characteristics of market model



1. Farmers directly connect to the market

In the market set up inventory points, aquatic products directly to the market for storage and sales. Fresh supermarkets can place orders from the platform, take the market as a pick-up point, and agree on the time and demand for timely supply. That way, farmers don't have to worry about catching too many fish to sell.



2, live fish temporary breeding

Traditional aquaculture products have an earthen smell and may be at risk of drug residue, so that they cannot meet the requirements of the consumer end. On August 12, the Market Supervision Administration of Shenzhen Municipality reported malachite green exceeding the standard in turbot fish in the notification of food safety sampling inspection in 2021. And the use of live fish temporarily raise hanging water for seven days can completely go to the smell of earth, to the drug residue, to antibiotics.



3. Reduce loss and sell flexibly

The existing storage equipment in the aquaculture model can reduce the intermediate loss from 30% to 3%, and reduce the segmenting transportation cost by 0.5-1 yuan/jin, while ensuring the quality. At the same time, as the temperature control and water quality control system of temporary storage warehouse and fish storage warehouse can match the growth environment of live fish, almost no fish from the origin died in the actual operation process. The crayfish from the origin to the market storage for a month, loss of less than 4%, the quality is still maintained very good. Therefore, as long as the source does well, the survival rate can be guaranteed, farmers do not need to rush to ship, can choose the best market price sales.



4. Management optimization

After the fish storage warehouse enters the market, the phenomenon of dirty mess in the aquatic product sales area is improved a lot. 5 tons of water in the fish storage tank can raise 1,000 jin of fish, which can be solved by just one set of equipment for almost every brand. The same breed can use one system, different breeding tank, saving a lot of space. At the same time, the area is divided according to the species of live fish, and the special supply system is established. The one-to-one connection between the species merchants can save a lot of time for both managers and consumers.



5. The whole process can be traced

In the operation process of "integrated platform of supply, production and marketing", seedling data information, aquaculture environment (water quality, water temperature, etc.) data, medication status, aquaculture feed and feeding log of the aquaculture end; Net fish warehouse environmental data, equipment parameters and indicators, lifting process, before and after quality testing data; Fresh transport vehicle positioning data, vehicle warehouse monitoring data, transportation process of water change, oxygen change process; Monitoring data of breeding and temporary breeding process, statistics of inbound and outbound storage, and pre-market quality testing results; Store storage data, variety sales statistics, variety market data forecast and other information are recorded for easy traceability.



The chairman said that due to the epidemic, disasters and other reasons, people are more and more inclined to the new retail model of e-commerce platform, and the "classification" treatment enables the aquatic products to maximize the value of different specifications of goods through the e-commerce platform distribution on demand. At the same time, we will build 50 best-selling varieties in the production end, and assist the construction of pre-treatment plants in the producing areas of aquaculture, so as to directly connect to the market and reduce the middle joints. At the same time, only one brand will be introduced for each variety in each regional market to help farmers open and occupy the market, so as to improve public recognition and commodity value.



At present, 15 aquaculture tanks have been placed in the market, and each tank is rented to merchants at a rent of 3000 yuan/month. A special person will be responsible for the daily management of the equipment, and the merchant will only be responsible for the subsequent expenditure of water and electricity. The energy consumption of the equipment is low, and the expenditure cost is within the acceptable range of merchants. At present, the effect has been recognized by these merchants.



The chairman also introduced that the recycling water facilities can be applied not only to the market, but also to aquaculture. Seedlings, standard seedlings, half adult fish and adult fish can all be cultured in the way of factory circulating water. A breeding tank for seedlings and standard seedlings can put 400,000 to 500,000 fish, the density of adult fish is 80-130kg /m3, and the production of a single species in large-scale breeding can reach 60-100 tons/mu.



Promotion of indoor factory farming mode



1. Benefit guidance

First of all, it is necessary to let farmers understand the advantages brought by factory circulating water. The chairman believes that through the integrated platform operation of supply, production and marketing and building the brand, a jin of fish can be sold for 3-4 yuan more or even higher. In cooperation with large farmers, large farmers can rent or buy equipment in stages, pay a small amount of operating expenses, and then carry out breeding, the cost is completely acceptable.



2. Technical training

Looking for leading enterprises in various regions, relying on equipment and technology to form a pre-treatment base in the producing area, docking sales market. From the point to the surface, slowly form a scale, after the subsequent government support, the influence of factory fish farming will gradually big, gradually change the market pattern.



With the continuous development of aquaculture industry, the scale and standardization of production end is also imperative, and the factory circulating aquaculture model is the only way for the development of aquaculture in China in the future. Do a good job of fish breeding, tell a good story about fish, innovate the value of fish, safe, green, reliable is the right way to develop! It is not feasible to rely on the weather for breeding, but on the magic weapon of scientific and technological progress, equipment is only the tool, technology is the core, so that more people recognize and accept the recycling water technology is the key to industrial transformation.
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